A selection of projects from across our network

MOST RECENT

TYPE OF CLIENT

TYPE OF WORK

MOST RECENT

MOST RECENT

Perstorp

Brand Strategy, Guidelines
Perstorp : Designing Perstorp into its new era

U Mobile

Brand Identity, Messaging, Typography, Guidelines
U Mobile : Putting U Mobile firmly in the 5G frame

Maggi

Packaging Design
Maggi : A mug of spicy noodle goodness from Maggi

Affinidi

Affinidi : Reclaim your identity, reclaim your life

SPH Media

Brand Strategy, Brand Identity, Guidelines
SPH Media : Creating SPH Media's symbol of the future

PETRONAS

Brand Identity, Guidelines
PETRONAS : An icon to celebrate 50 years of an icon

blibli.com

Brand Strategy, Identity, Architecture, UI UX, Guidelines
blibli.com : Facelift for an Indonesian ecommerce favourite

Bank Saqu

Brand Strategy, Naming, Identity, Guidelines
Bank Saqu : An ultra-convenient digital bank for Indonesia

Spritzer Mineral Water

Packaging Design, Guidelines
Spritzer Mineral Water : Bringing some extra fizz to Spritzer

Lighthouse Canton

Brand Strategy, Identity, Guidelines
Lighthouse Canton : Refocusing an emerging financial powerhouse

Bake With Yen

Brand Strategy, Architecture, Identity, Guidelines
Bake With Yen : A fresh look for Malaysian bakers' best friend

JIOS Aerogel

Brand Strategy, Identity, Guidelines
JIOS Aerogel : A brave new look for a game-changing technology

TotallyAwesome

Brand Strategy, Naming, Identity, Guidelines
TotallyAwesome : A new purpose for a leading youth-first engagement platform

Alliance to End Plastic Waste

Brand Strategy, Naming, Identity, Guidelines
Alliance to End Plastic Waste : A new brand for the good of the planet

Nescafé Gold

Visual Planning, Packaging, Guidelines
VIEW CASE STUDY
Nescafé Gold : Capturing Malaysia's emerging café culture

Telkomsel Orbit

Brand Positioning, Brand Naming, Brand Identity
VIEW CASE STUDY
Telkomsel Orbit : Out-of-this world LTE home internet

Unabiz

Brand Positioning, Corporate Identity, Brand Guidelines
VIEW CASE STUDY
Unabiz : Empowering massive IOT in Asia

BPI

Insight & Research, Brand Purpose, Brand Architecture, Corporate…
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BPI : Updating a national icon

NCS

Brand Narrative, Information Architecture, Website Design, UI/UX
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NCS : Reconnecting a Singaporean technology leader

Telkomsel By.U

Brand Positioning, Corporate Identity, Brand Guidelines
VIEW CASE STUDY
Telkomsel by.U : Creating the first digital telco for Gen-Z

Cebu Pacific

Brand Positioning, Brand Architecture, Corporate Identity
VIEW CASE STUDY
Cebu Pacific : Giving Asia's first LCC global credibility

Singapore Expo

Brand Narrative, Brand Architecture, Corporate Identity
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Singapore EXPO : A next-generation MICE experience

UnionBank

Brand Strategy, Service Design, Experience Design, UI/UX
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UnionBank : A whole new banking experience

Nestlé Just Milk

Competitor Analysis, Design Planning & Strategy, Packaging Design
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Nestlé Just Milk : Making a splash in the local milk market

Auric Sunshine

Competitor Analysis, Brand Architecture, Packaging Design
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Auric Sunshine : A local favourite rising above the rest

C2

Competitor Analysis, Design Planning & Strategy, Packaging Design
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C2 : Refreshing an iconic national beverage

Shaves2U

Corporate Identity, Packaging Design, & Digital Asset Management
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Shaves2U : Delivering a new subscription service to Asia

Nestlé Bliss

Competitor Analysis, Packaging Design, Packaging Implementation
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Nestlé Bliss : Consolidating category leadership

Downy

Research & Insight, Packaging Design, POSM
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Downy : Bringing fragrance to life on and off pack

Sarpinos

Brand Positioning, Corporate Identity, Digital Asset Management
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Sarpinos : Grabbing a slice of the Singapore pizza market

Mediacorp

Brand Purpose, Corporate Identity, Customer Experience & Environments
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Mediacorp : Guiding a national treasure in transition

Toggle

Customer Value Proposition, Corporate Identity, UI/UX
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Toggle : A digital destination for Singaporean content

Maybank

Brand Purpose, Brand Positioning, Corporate Identity
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Maybank : Shaping the future with Maybank

POS Malaysia

Brand Purpose & Visioning, Brand Positioning, Corporate Identity,…
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POS Malaysia : Transforming Malaysia's postal services

Singpost

Brand Purpose & Visioning, Brand Positioning,Corporate Identity, UX/UI
Singpost Centre : The rise of Singapore's first digital mall

SMU

Brand Purpose, Brand Positioning, Corporate Identity
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SMU : Branding Singapore's local global university

Magnolia

Brand Positioning, Customer Value Proposition, Corporate Identity
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Magnolia : Celebrating goodness every day

Scottish Leader

Insight & Research, Competitor Analysis, Design Planning &…
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Scottish Leader : Rising from bottom shelf to pride of place

SCS Butter

Competitor Analysis, Packaging Design, Packaging Implementation
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SCS Butter : Spreading love with a Singaporean favourite

Ariel

Competitor Analysis, Brand Architecture, Packaging Design
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Ariel : Managing the laundry giant for regional growh

Tide

Competitor Analysis, Brand Architecture, Packaging Design
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Tide : Building a platform for brand extension

Telkomsel DigiAds

Research & Insight, Brand Positioning, Customer Value Proposition,…
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Telkomsel DigiAds : Inspiring next level digital advertising services