Evolving capabilities to meet evolving needs

As the demands of clients and consumers have changed, we’ve changed with them. Building on our deep expertise in packaging and brand identity, we have developed a range of services that extend to product and service innovation, organisational change and customer experience development

With our network of partners and affiliate agencies, we also have a fully comprehensive integrated service offer for digital branding, transformation and technology.

Expertise Expertise

Disciplines

We specialise in four core disciplines:

Corporate &
Service Brands

Consumer &
Product Brands

Retail &
Destination Brands

Digital & New
Media Brands

Approach & capabilities

Based on our three-stage process, we provide a range of services across Research & Insights, Strategy & Identity and Experience & Engagement.

Discover

Research & Insights
  • Insight, Research & Analytics
  • Brand & Communications Audit
  • Customer Journey Mapping
  • Competitor Analysis
  • Digital, Social & Content Analysis
  • Zoning, Wayfinding & Signage Audit
  • Organisational Brand Transformation Assessment
  • Value Chain Analysis
  • Business Model Assessment

Develop

Strategy & Design
  • Purpose
  • Brand Visioning
  • Brand Positioning
  • Customer Value Proposition
  • Innovation & New Product Development
  • Structure
  • Corporate & Product Brand Architecture
  • Naming & Nomenclature Strategy
  • Stakeholder Messaging
  • Culture
  • Employee Value Proposition
  • Internal Engagement Strategy
  • Design Strategy
  • Design Planning & Strategy
  • Design Thinking
  • Identity Design
  • Corporate Identity
  • Packaging Design
  • Experience Design
  • Retail Design
  • Customer Journey Design
  • Service Design
  • Marketing
  • Communications Strategy
  • Channel Strategy & Content Planning
  • Shopper Marketing
  • Go-to-Market Strategy

Deliver

Experience & Engagement
  • Communication Design
  • Packaging Implementation
  • Customer Experience & Environments
  • UX & UI
  • Video Storytelling & Motion Design
  • Brand Metrics
  • Brand Management & Governance
  • Brand Guidelines
  • Digital Asset Management
  • Employee Brand Engagement