Spritzer Sparkling Water

With its Sparkling Water Spritzer wanted to introduce consumers to a brand that was refreshing on its own but also blends delightfully well with fruit punches and any specialty drinks of their choice, making it a healthy and versatile addition to their repertoire.

Our approach was to observe and reflect some of the visual codes of the premium carbonated water category, familiar from the HORECA industry.  The green bottle and label and sparkling bubble pattern elevates Sparkling from run of the mill water brands and makes it feel special even at a modest price.