A selection of projects from across our network

MOST RECENT

TYPE OF CLIENT

TYPE OF WORK

MOST RECENT

MOST RECENT

Robinsons Offices

Brand Identity, Guidelines
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Robinsons Offices : Redefining workspaces

Digital Edge

Brand Strategy, Identity, ESG
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Digital Edge : Bridging the digital divide

Affinidi

Brand Strategy, Identity, Guidelines
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Affinidi : Reclaim your identity, reclaim your life

MAGGI Pedas Giler

Brand Packaging Design
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MAGGI : Bringing fiery flavours to the fore

POKKA Ice Tea Zero

Brand Packaging Design
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POKKA : Zero calories done right!

U Mobile

Brand Identity, Messaging, Typography, Guidelines
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U Mobile : Putting U Mobile firmly in the 5G frame

SPH Media

Brand Strategy, Identity, Guidelines: contact us for details
SPH Media : Creating SPH Media's symbol of the future

MAGGI

Packaging Design
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Maggi : A mug of spicy noodle goodness from Maggi

Perstorp

Brand Strategy, Guidelines: contact us for details
Perstorp : Designing Perstorp into its new era

PETRONAS

Brand Identity, Guidelines: contact us for details
PETRONAS : An icon to celebrate 50 years of an icon

blibli.com

Strategy, Identity, Architecture, Guidelines: contact us for details
blibli.com : Facelift for an Indonesian ecommerce favourite

Bank Saqu

Brand Strategy, Naming, Identity, Guidelines
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Bank Saqu : An ultra-convenient digital bank for Indonesia

Spritzer Mineral Water

Packaging Design, Guidelines
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Spritzer Mineral Water : Bringing some extra fizz to Spritzer

Lighthouse Canton

Brand Strategy, Identity, Guidelines: contact us for details
Lighthouse Canton : Refocusing an emerging financial powerhouse

Bake With Yen

Brand Strategy, Architecture, Identity, Guidelines
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Bake With Yen : A fresh look for Malaysian bakers' best friend

JIOS Aerogel

Brand Strategy, Identity, Guidelines: contact us for details
JIOS Aerogel : A brave new look for a game-changing technology

TotallyAwesome

Brand Strategy, Identity, Guidelines: contact us for details
TotallyAwesome : A new purpose for a leading youth-first engagement platform

Alliance to End Plastic Waste

Brand Strategy, Naming, Identity, Guidelines
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Alliance to End Plastic Waste : A new brand for the good of the planet

Nescafé Gold

Visual Planning, Packaging, Guidelines
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Nescafé Gold : Capturing Malaysia's emerging café culture

Telkomsel Orbit

Brand Positioning, Brand Naming, Brand Identity
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Telkomsel Orbit : Out-of-this world LTE home internet

Unabiz

Brand Positioning, Corporate Identity, Brand Guidelines
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Unabiz : Empowering massive IOT in Asia

BPI

Insight & Research, Brand Purpose, Brand Architecture, Corporate…
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BPI : Updating a national icon

NCS

Brand Narrative, Information Architecture, Website Design, UI/UX
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NCS : Reconnecting a Singaporean technology leader

Telkomsel By.U

Brand Positioning, Corporate Identity, Brand Guidelines
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Telkomsel by.U : Creating the first digital telco for Gen-Z

Cebu Pacific

Brand Positioning, Brand Architecture, Corporate Identity
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Cebu Pacific : Giving Asia's first LCC global credibility

Singapore Expo

Brand Narrative, Brand Architecture, Corporate Identity
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Singapore EXPO : A next-generation MICE experience

UnionBank

Brand Strategy, Service Design, Experience Design, UI/UX
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UnionBank : A whole new banking experience

Nestlé Just Milk

Competitor Analysis, Design Planning & Strategy, Packaging Design
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Nestlé Just Milk : Making a splash in the local milk market

Auric Sunshine

Competitor Analysis, Brand Architecture, Packaging Design
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Auric Sunshine : A local favourite rising above the rest

C2

Competitor Analysis, Design Planning & Strategy, Packaging Design
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C2 : Refreshing an iconic national beverage

Shaves2U

Corporate Identity, Packaging Design, & Digital Asset Management
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Shaves2U : Delivering a new subscription service to Asia

Nestlé Bliss

Competitor Analysis, Packaging Design, Packaging Implementation
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Nestlé Bliss : Consolidating category leadership

Downy

Research & Insight, Packaging Design, POSM
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Downy : Bringing fragrance to life on and off pack

Sarpinos

Brand Positioning, Corporate Identity, Digital Asset Management
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Sarpinos : Grabbing a slice of the Singapore pizza market

Mediacorp

Brand Purpose, Corporate Identity, Customer Experience & Environments
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Mediacorp : Guiding a national treasure in transition

Toggle

Customer Value Proposition, Corporate Identity, UI/UX
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Toggle : A digital destination for Singaporean content

Maybank

Brand Purpose, Brand Positioning, Corporate Identity
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Maybank : Shaping the future with Maybank

POS Malaysia

Brand Purpose & Visioning, Brand Positioning, Corporate Identity,…
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POS Malaysia : Transforming Malaysia's postal services

Singpost

Brand Purpose & Visioning, Brand Positioning,Corporate Identity, UX/UI
Singpost Centre : The rise of Singapore's first digital mall

SMU

Brand Purpose, Brand Positioning, Corporate Identity
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SMU : Branding Singapore's local global university

Magnolia

Brand Positioning, Customer Value Proposition, Corporate Identity
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Magnolia : Celebrating goodness every day

Scottish Leader

Insight & Research, Competitor Analysis, Design Planning &…
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Scottish Leader : Rising from bottom shelf to pride of place

SCS Butter

Competitor Analysis, Packaging Design, Packaging Implementation
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SCS Butter : Spreading love with a Singaporean favourite

Ariel

Competitor Analysis, Brand Architecture, Packaging Design
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Ariel : Managing the laundry giant for regional growh

Tide

Competitor Analysis, Brand Architecture, Packaging Design
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Tide : Building a platform for brand extension

Telkomsel DigiAds

Research & Insight, Brand Positioning, Customer Value Proposition,…
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Telkomsel DigiAds : Inspiring next level digital advertising services