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Nestlé Just Milk

 

Nestlé Malaysia Sdn Bhd has relaunched its UHT milk range as

'Just Milk' with a fresh new look!

 

Featuring a transparent glass milk bottle design that conveys a sense of purity, the design takes inspiration from Nestlé Just Milk's sourcing from the world’s finest dairies - sealed and packed immediately for delivery.

 

By introducing key elements of the freshest air, cleanest water and greenest grass, and a visualisation of how Nestlé Just Milk is sourced, packed and delivered, the new packaging tells the story of how the milk is handled gently to ensure all the calcium and protein is retained.

 

Launched in its eye-catching new packaging in supermarkets across Malaysia in October, Nestlé are already reporting a significant sales increase from delighted customers, and have been receiving compliments on their innovative and different design - a fresh look in a crowded and undifferentiated category!


Before and after

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